STAYNEO reimagines the efficiency of space operations,

creating not just places to stay,
but experiences of greater joy and value.

StayNeo develops in-house IT solutions tailored for small and mid-sized lodging spaces.

Designed based on real operational needs,
the system is built on a cloud-based architecture that

requires no installation or server
—ready to use from day one.

Overview

Corporate History

CEO HWANGBO, SUK

The only hotel management CEO in Korea with a career that includes top-level positions in
global hotel chains.

Career History

CEO, STAYNEO Co., Ltd. (Present)

Planning Director, Influencer Content Association (Present)

Regular Member, Korea Tourism Startup Association (Present)


CSO, Handpicked Hotel (Former)

Hotel Project Consultant, SQISOFT (Former)

Head of Operations, HotelFrom & AZMT (Former)

Head of Strategic Marketing, Ambassador Hotel Group (Former)

General Manager, Ibis Ambassador Insadong (Former)

General Manager, Ibis Budget Ambassador Dongdaemun (Former)

Head of ESG (SD-Planet 21 Program), Accor Korea (Former)

Head of ISO 9001 & 14001, Accor Korea Hotels (Ibis & Novotel) (Former)

Extensive experience at various hotels including Ambassador Pullman, Gukdo Hotel, Ibis Styles Gangnam,
and Holiday Inn Express (Former)

VISION OF STAYNEO

Creating valuable spaces.

Anyone can manage operations, but creating true value within them is challenging. We commit to generating diverse values for every space we handle.

Pursuing innovation through DX.

We are always prepared for new digital solutions and continuously research for optimal effectiveness. Through thorough evaluation, we develop innovative operational methods.

We put people first.

We strive to support people—the core of the service industry—including employees, customers, partners, and investors.

TEAM STAYNEO is composed of experienced “crew” members who have hands-on operational expertise, with specialists in each field taking full responsibility for the company.

Team Support

HR, Finance & Procurement,
Facilities, IT, Consulting, etc.

Team Commercial

S&M (Sales & Marketing),
Property Development, etc.

Team Solution

Multifaceted Operational Solution Planning
and Development

Team Project 1

Operations in the Busan and Gyeongnam regions

Team Project 2

Operations in the Seoul, Gyeonggi,
and Gangwon regions

Team Project 3

Operations in the Jeolla and Jeju regions

STAYNEO goes beyond optimizing operational efficiency to create greater enjoyment and
value in the spaces where customers stay.

stay

Sojourn

"to remain; to stay; to be left"

"stay; visit"

NEO

young, new

Words that mean [New], [Young], and [Recent]

from Greek neos, meaning “new,” “young,” or “recent”

A fresh and youthful stay

STAYNEO started with the vision of redefining
“stay” by bringing a fresh,

young vibe that matches today’s trends.

We listen to your needs and turn possibilities into reality through expertise and execution.

Reference

The STAYNEO team brings extensive expertise in boosting revenue and reducing costs, 

backed by diverse professional backgrounds and hands-on experience in operating numerous hotels.

STAYNEO ltd. is...

We prioritize our guests’ comfort above all, striving to maximize spatial
and operational efficiency. 

Our goal is to go beyond simple accommodation—creating greater joy and value in every stay.

Solution

We are continuously developing solutions such as PMS, CMS, MMS, and Untact Mobile Solutions,

and we are committed to expanding our capabilities even further to deliver more advanced innovations.

OBJECTIVE

Starting with one location in 2024, we aim to expand to four locations by 2025 and reach a total of ten operational sites by 2027. (이중 2025년 최소 1개소 이상 직영 운영 목표)

Starting from the second half of 2025, we aim to generate additional revenue through solution deployment, targeting KRW 20 billion in sales and KRW 4.5 billion in profit by 2027.

STAYNEO-Driven Target Properties and Revenue

Revenue Goal

400m
krw

1 sites

30m
krw

2024

3b
krw

4 sites

350m
krw

2025

12b
krw

7 sites

2b
krw

2026

20b
krw

10 sites

4.5b
krw

2027

Patent Status

STAYNEO’s unique solutions, developed through operation-focused planning and hands-on development experience,

are recognized for their originality and effectiveness,
and are protected by a patent-based system.


Experience STAYNEO’s unique and exclusive solutions powered by this expertise. 

Partners OF StayNEO

STAYNEO delivers optimal solutions through diverse partners.

news OF StayNEO

Discover the latest news from STAYNEO.

STAYNEO Co., Ltd.: Maximizing Profitability Through Digital Experiences

A DX (Digital Transformation) challenge led by STAYNEO Co., Ltd. and startups, together in the experimental lab of Newblanc Central Myeongdong.

Korea Data Communications, Link CNS, and STAYNEO join hands

Signed MOU for Tourism and Regional Revitalization in Pohang

Success, Faster

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